Set up abandoned cart emails in Klaviyo
Recover lost sales with automated abandoned cart emails that bring shoppers back.
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Who is this for?
This guide is for Shopify Merchants who want to automatically recover lost revenue from visitors who start checkout but don't finish.
Step-by-Step Guide
Common Pitfalls and Troubleshooting
- Checkout vs Add to Cart: This flow triggers on "Checkout Started" (entered email), not just "Added to Cart". You capture fewer people, but with higher intent.
- Coupon Blocks: If using a dynamic coupon, ensure the coupon code block is configured correctly to generate a unique code for each user.
- Too Many Emails: Be careful not to overwhelm users. 2-3 emails is the industry standard; more can be spammy.
Why Users Choose Klaviyo
Merchants consistently rate this as the "most profitable" flow to set up, often recovering 10-15% of abandoned carts.
Get started with Trinity
Trinity is a conversational expert who works alongside you, following your screen and guiding you through each step. It's like having someone who really knows Klaviyo sitting right next to you.
What happens when you click "Start with Trinity"
- 1Connect your microphoneGive permission for Trinity to access your microphone so you can ask questions and get Trinity's help as you go.
- 2Share your screenShare the screen you are working on so Trinity can see what you're doing and provide guidance.